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TATA the evolution of a corporate brand

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Bibliografiska uppgifter
Huvudupphovsman:	Witzel, Morgen
Materialtyp:	Printed Book
Språk:	English
Publicerad:	New Delhi Portfolio 2010
Ämnen:	Tata group - public relations > Corporate planning > Corporate image - India > Branding (marketing) > Creative ability in business

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