Citação norma APA

De Chernatony, L., & McDonald, M. (2006). Creating powerful brands in consumer, service and industrial markets (3rd ed.). Butterworth-Heinemann.

Citação norma Chicago

De Chernatony, Leslie, and Malcolm McDonald. Creating Powerful Brands in Consumer, Service and Industrial Markets. 3rd ed. Oxford: Butterworth-Heinemann, 2006.

Citação norma MLA

De Chernatony, Leslie, and Malcolm McDonald. Creating Powerful Brands in Consumer, Service and Industrial Markets. 3rd ed. Butterworth-Heinemann, 2006.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.