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Marketing communications: theory & practice

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Xehetasun bibliografikoak
Egile nagusia:	Kumar, Niraj
Formatua:	Printed Book
Hizkuntza:	English
Argitaratua:	Mumbai Himalaya Publishing House 1998
Gaiak:	Distribution- Economics > Merchandising > Marketing > Direct selling > Farm- produce > Sales management > Telemarketing > Business > Management > Communication, Marketing

Antzeko izenburuak

Marketing: principles and practice
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Markets, market control and marketing reform
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Social Marketing
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Economics of marketing
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Argitaratua: (1975)

Marketing today
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Argitaratua: (1973)

Marketing:an introduction
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Principles of marketing
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Marketing an integrated approach
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Marketing in a changing environment
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Marketing moves: a new approach to profits, growth and renewal
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Marketing insights from A to Z: 80 concepts every manager needs to know
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Marketing a contemporary analysis
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International marketing
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marketing book
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How to develop successful salesmen
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Selling to the Americans
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Risk, uncertainty and profit
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Principles and practice of marketing in India
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Internal marketing: tools and concepts for customer focused management
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Result Oriented Marketing Communications
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Result oriented marketing communications
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Argitaratua: (1998)

Marketing nuggets conceptual dimensions in marketing
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Marketing, 8e: marketing in the 21st century
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Marketing contemporary concepts and practices
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Cross-cultural marketing
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Travel and tourism marketing
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Key marketing skills : turning marketing into marketing reality, a complete action kit of strateges, tools and techniques for marketing success
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Global marketing management
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Contemporary strategic marketing
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