Blue ocean strategy how to create uncontested market space and make the competition irrelevant /

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Bibliographic Details
Main Author: Kim, W. Chan
Other Authors: Mauborgne, Renée
Format: Printed Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, c2005.
Online Access:http://www.loc.gov/catdir/toc/ecip0422/2004020857.html

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http://www.loc.gov/catdir/toc/ecip0422/2004020857.html

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