A preface to marketing management /

著者: Peter, J. Paul
出版事項 1982

Marketing management : knowledge and skill /

著者: Peter, J. Paul
出版事項 1995

Marketing management knowledge and skills

著者: Peter,J Paul
出版事項 1998

Consumer behaviour and marketing strategy /

著者: Peter, J Paul .
出版事項 2005

Strategic management : a focus on process/

著者: Certo, Samuel C, Peter, J. Paul
出版事項 1990

Marketing management : knowledge and skills

著者: Peter, J Paul; Donnelly, James H
出版事項 2013

Strategic management: Concepts and applications

著者: Certo, Samuel C; Peter, J Paul
出版事項 1991

Marketing management: Knowledge and skills

著者: Peter, J Paul and Donnelly, James H
出版事項 1989

Consumer behaviour & marketing strategy

著者: Peter, J Paul; Olson 'Jerry C
出版事項 2008

Strategic management: Concepts and applications

著者: Certo, Samuel C; Peter, J Paul
出版事項 1991

Marketing Creating value for customers

著者: Churchill, Gilbert A.
出版事項 1998

Strategic management : a focus on process

著者: Certo, Samuel C
出版事項 1990

Stratregic management concepts and applications

著者: Certo, Samuel C.
出版事項 1995