Marketing research: in a digital information environment

Yazar: Bush, Robert P; Author, Hair, Joseph F; Author, Ortinau, David J; Author
Baskı/Yayın Bilgisi 2009

Essentials of marketing research

Yazar: Bush, Robert P; Author, Hair, Joseph F; Author, Ortinau, David J; Author, Wolfinbarger, Mary F; Author
Baskı/Yayın Bilgisi 2010