Market-based management : strategies for growing customer value and profitability /

ανά Best, Roger J.
Έκδοση 2009

Market Based Management :Strategies for Growing Customer Value amd Profitability

ανά Best, Roger J
Έκδοση 2006

Market-based Management/4e.

ανά Best, Roger, J.
Έκδοση 2005

Market-based management

ανά Best,Roger J
Έκδοση 2009

Consumer behavior: building marketing strategy

ανά Amit Mookerjee; Author, Best, Roger J; Author, Coney, Kenneth A; Author, Hawkins, Del I; Author, Koch, Eric C; Author
Έκδοση 2007

Consumer behavior Building marketing strategy

ανά Hawkins, Del I.
Έκδοση 1998

Consumer behavior : building marketing strategy /

ανά Hawkins, Del I.
Έκδοση 2004