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  1. 1
    Advances in advertising research (Vol. VI) the digital, the classic, the subtle and the alternative/
    Izdano 2016
    “...Springer Gabler,...”
    Polni tekst
    Printed Book
  2. 2
    Measuring electronic word-of-mouth effectiveness : developing and Applying the eWOM Trust Scale /
    od Weitzl, Wolfgang
    Izdano 2017
    “...Springer Gabler,...”
    Polni tekst
    Polni tekst
    Polni tekst
    Printed Book
  3. 3
    International sourcing : a method to create corporate success /
    od Senft, Daniel
    Izdano 2014
    “...Springer Gabler ,...”
    Printed Book
  4. 4
    Identity-based brand management: Fundamentals - Strategy - Implementation - Controlling
    od Burmann, Christoph et al
    Izdano 2017
    “...Springer Gabler...”
    Printed Book
  5. 5
    Innovation in a high technology B2B context : exploring supply networks, processes and management/
    od Möhring, Monika Maria
    Izdano 2014
    “...Springer Gabler,...”
    Printed Book
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