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  1. 1
    Customer relationship management integrating marketing strategy and information technology
    by Zikmund, William G
    Published 2012
    Printed Book
  2. 2
    Customer relationship management/
    by Baran, Roger J., Galka, Robert J
    Published 2014
    Printed Book
  3. 3
    Customer relationship management : a database approach
    by V.kumar, Werner J.reinartz
    Published 2006
    Printed Book
  4. 4
    Managing customers for profit : strategies to increase profits and build loyalty
    by V.kumar
    Published 2008
    Printed Book
  5. 5
    Managing customer relationships in service industries
    by Rajendra margundkar, Tapan K panda
    Published 2005
    Printed Book
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