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  1. 1
    Implementing CRM in Higher Education A Case Study of Université des Mascareignes (Ex-SDIM)
    af Randhir Roopchund
    Udgivet 2014
    Få fuldtekst
    Journal Article
  2. 2
    EXPLORING THE MODERATING EFFECTS OF RELATIONSHIP INERTIA AND SWITCHING COST ON CR M PERFORMANCE-CUSTOMER SATISFACTION- RETENTION LINK: EMPIRICAL EVIDENCE FROM INDIAN BANKING INDUSTRY
    Journal Article
  3. 3
    CRM in Old Private Sector Banks and New Generation Private Sector Banks in Kerala: A Comparison
    af Manoj P.K
    Udgivet 2018
    Få fuldtekst
    Printed Book
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