Marketing through minefields.

Sonraí Bibleagrafaíochta
Príomhúdar: Harvard business review
Formáid: Printed Book
Foilsithe: Boston, Mass. : Harvard Business Press, c2008.
Sraith:HBR case studies series
Ábhair:
Marketing > Case studies.
Branding (Marketing)

Míreanna Comhchosúla