Harvard business essentials : managing creativity and innovation.

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Harvard Business Essentials
التنسيق: Printed Book
منشور في: Boston, Mass. : Harvard Business School Press, c2003.
الموضوعات:
Technological innovations
New products
Creative ability.
الوصول للمادة أونلاين:http://www.loc.gov/catdir/toc/ecip041/2003005543.html
جدول المحتويات:
  • Types of innovation : several types on many fronts
  • The S-curve : a concept and and its lessons
  • Idea generation : opening the genie's bottle
  • Recognizing opportunities : don't let the good ones slip by
  • Moving innovation to market : will it fly?
  • Creativity and creative groups : two keys to innovation
  • Enhancing creativity : enriching the organization and workplace
  • What leaders must do : making a difference.

مواد مشابهة