Cita APA

Kotler, P., & Lee, N. (2008). Social marketing: Influencing behaviors for good (3rd ed.). Sage Publications.

Chicago Edition Citation

Kotler, Philip, i Nancy Lee. Social Marketing: Influencing Behaviors for Good. 3rd ed. Los Angeles: Sage Publications, 2008.

Cita MLA

Kotler, Philip, i Nancy Lee. Social Marketing: Influencing Behaviors for Good. 3rd ed. Sage Publications, 2008.