APA Edition Citation

Chunawalla, S. A., & Sethia, K. C. (2017). Foundations of advertising: Theory and practice (8th edition.). Himalaya Publishing House.

Chicago Edition Citation

Chunawalla, S. A., and K. C. Sethia. Foundations of Advertising: Theory and Practice. 8th edition. Mumbai: Himalaya Publishing House, 2017.

MLA Edition Citation

Chunawalla, S. A., and K. C. Sethia. Foundations of Advertising: Theory and Practice. 8th edition. Himalaya Publishing House, 2017.