APA Edition Citation

Lancaster, G., & Massingham, L. (2018). Essentials of marketing management. Routledge.

Chicago Edition Citation

Lancaster, Geoffrey, and Lester Massingham. Essentials of Marketing Management. Oxon: Routledge, 2018.

MLA Edition Citation

Lancaster, Geoffrey, and Lester Massingham. Essentials of Marketing Management. Routledge, 2018.

Warning: These citations may not always be 100% accurate.