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Financial services marketing : an international guide to principles and practice /
| Main Author: | |
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| Other Authors: | , |
| Format: | Printed Book |
| Published: |
New York:
Routledge,
2018.
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| Edition: | Third Edition. |
| Subjects: |
| Item Description: | Revised edition of Financial services marketing, 2013. |
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| Physical Description: | xx;591p.:. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781315543765 9781138684522 |