Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques /

書目詳細資料
主要作者: Struhl, Steven M.
格式: Printed Book
出版: London: Kogan Page, 2017.
版:1st Edition.
主題:
E-business > E-commerce > Marketing research.
Consumer behavior.
Artificial intelligence.
實物特徵
實物描述:xiii, 254 pages ;
參考書目:Includes bibliographical references and index.
ISBN:9780749479558 (alk. paper)

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