Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques /

Detalles Bibliográficos
Autor principal: Struhl, Steven M.
Formato: Printed Book
Publicado: London: Kogan Page, 2017.
Edición:1st Edition.
Materias:
E-business > E-commerce > Marketing research.
Consumer behavior.
Artificial intelligence.
Descripción
Descripción Física:xiii, 254 pages ;
Bibliografía:Includes bibliographical references and index.
ISBN:9780749479558 (alk. paper)

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