Ruhi Lal & Priya Handa. (2019). Advertising effectiveness: A mantra to brand success (First edition.). Avon Publishing House.
Citação norma ChicagoRuhi Lal and Priya Handa. Advertising Effectiveness: A Mantra to Brand Success. First edition. Delhi: Avon Publishing House, 2019.
Citação norma MLARuhi Lal and Priya Handa. Advertising Effectiveness: A Mantra to Brand Success. First edition. Avon Publishing House, 2019.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.