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Creative problem solving for managers : developing skills for decision making and innovation /
| Main Author: | |
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| Format: | Printed Book |
| Published: |
New York:
Routledge,
2019.
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| Edition: | 5th Edition. |
| Subjects: |
Table of Contents:
- Preface to fourth edition
- Creativity and it importance in business
- Blocks to creativity
- Theories of creativity
- Problem solving and improvisation
- Factors influencing people's ability to undertake ideation
- Objective finding, fact finding and problem finding/definition
- Morphological analysis and related techniques
- Brainstorming and its variants
- Lateral thinking and associated methods
- Synectics
- Miscellaneous ideation techniques
- Evaluation
- Decision making
- Computer-assisted creative problem solving
- Bibliography
- Author index
- Subject index.