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|a Clow, Kenneth E.
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|a Integrated advertising, promotion and marketing communications/
|c Kenneth E. Clow, Donald E. Baack
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|a 6th Edition.
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| 260 |
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|a Noida:
|b Pearson,
|c 2014.
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| 300 |
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|a 455 pages.
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|a Advertising management
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| 700 |
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|a Baack, Donald E.
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