Sherlekar, S. (2016). Modern marketing: A manual of marketing, salesmanship and advertising (2nd Edition.). Himalaya Publishing House.
Chicago Edition CitationSherlekar, S.A. Modern Marketing: A Manual of Marketing, Salesmanship and Advertising. 2nd Edition. Mumbai: Himalaya Publishing House, 2016.
MLA Edition CitationSherlekar, S.A. Modern Marketing: A Manual of Marketing, Salesmanship and Advertising. 2nd Edition. Himalaya Publishing House, 2016.
Warning: These citations may not always be 100% accurate.