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Promoting nonprofit organizations : a reputation management approach /
Hovedforfatter: | |
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Format: | Printed Book |
Udgivet: |
New York :
Routledge,
2013.
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Fag: |
Indholdsfortegnelse:
- Welcome to the not-for-profit world
- Strategic communication planning
- Sustainable citizenship
- Crisis communication
- Cause-related marketing
- The art of connectivity
- Creating nonprofit engagement.