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Essentials of services marketing /

Bibliographic Details
Main Author: Wirtz, Jochen
Other Authors: Lovelock, Christopher H.
Format: Printed Book
Published: Harlow, England : Pearson, c [2018].
Edition:3rd edition.
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245 |a Essentials of services marketing /  |c Jochen Wirtz, Christopher Lovelock. 
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300 |a xxxii, 670 pages. 
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