APA Edition Citation

Cateora, P. R., & Graham, J. L. (2015). International marketing (10 ed.). TATA McGraw-Hill Publishing Co..

Chicago Edition Citation

Cateora, Philip R., and John L. Graham. International Marketing. 10 ed. NewDelhi: TATA McGraw-Hill Publishing Co., 2015.

MLA Edition Citation

Cateora, Philip R., and John L. Graham. International Marketing. 10 ed. TATA McGraw-Hill Publishing Co., 2015.