Ramaswamy & Namakumari. (2015). Marketing management: Indian context,Global perspectives (5 ed.). McGraw hill education.
Chicago Edition CitationRamaswamy and Namakumari. Marketing Management: Indian Context,Global Perspectives. 5 ed. NewDelhi: McGraw hill education, 2015.
MLA Edition CitationRamaswamy and Namakumari. Marketing Management: Indian Context,Global Perspectives. 5 ed. McGraw hill education, 2015.
Warning: These citations may not always be 100% accurate.