Keller, K. L. (2013). Strategic Brand Management (3 ed.). Pearson Education.
Chicago Edition CitationKeller, Kevin Lane. Strategic Brand Management. 3 ed. Pearson Education, 2013.
MLA引文Keller, Kevin Lane. Strategic Brand Management. 3 ed. Pearson Education, 2013.
警告:這些引文格式不一定是100%准確.