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Services Marketing: Concepts & Practices

Detalles Bibliográficos
Autor principal: Kapoor, Ramneek : Paul,Justin : Halder, Biplab
Formato: Printed Book
Lenguaje:Undetermined
Publicado: TATA McGraw-Hill Education Private Limited New Delhi, 2012
Materias:
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100 |a Kapoor, Ramneek : Paul,Justin : Halder, Biplab 
245 0 |a Services Marketing: Concepts & Practices 
260 |b TATA McGraw-Hill Education Private Limited New Delhi,  |c 2012 
300 |a 432p. 
650 |a India and Service Sector-- Service Demand Management-- Service quality management-- CRM-- India and marketing 
942 |c BK 
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952 |0 0  |1 0  |4 0  |6 658_809000000000000_KAPS  |7 0  |9 303945  |a SDE  |b SDE  |d 2014-07-01  |l 0  |o 658.809 KAP-S  |p SDE21072  |r 2020-03-27  |w 2020-03-27  |y BK