APA Edition Citation

Kapferer , J. -. N. (2012). The New Strategic Brand Management Advanced insights and Strategic thinking (5 ed.). Kogan Page Ltd..

Chicago Edition Citation

Kapferer , Jean - Noel. The New Strategic Brand Management Advanced Insights and Strategic Thinking. 5 ed. Delhi: Kogan Page Ltd., 2012.

MLA Edition Citation

Kapferer , Jean - Noel. The New Strategic Brand Management Advanced Insights and Strategic Thinking. 5 ed. Kogan Page Ltd., 2012.

Warning: These citations may not always be 100% accurate.