Services Marketing: Text and Cases

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Detalles Bibliográficos
Autor principal: Nargundkar, Rajendra
Formato: Printed Book
Lenguaje:Undetermined
Publicado: NewDelhi : TATA McGraw-Hill Publishing Company Ltd., 2008
Edición:2 ed.
Materias:
India and Service Sector > Service Demand Management > Service quality management > CRM > India and marketing

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