APA Edition Citation

Riley Pippa. (2011). Marketing principles. Viva Books Pvt. Ltd..

Chicago Edition Citation

Riley Pippa. Marketing Principles. NewDelhi: Viva Books Pvt. Ltd., 2011.

MLA Edition Citation

Riley Pippa. Marketing Principles. Viva Books Pvt. Ltd., 2011.

Warning: These citations may not always be 100% accurate.