APA Edition Citation

Baran, S. J., & Davis, D. K. (2006). Mass communication Theory: Foundations, Ferment and Future (4 ed.). Cengage Learning.

Chicago Edition Citation

Baran, Stanley J., and Dennis K. Davis. Mass Communication Theory: Foundations, Ferment and Future. 4 ed. Australia: Cengage Learning, 2006.

MLA Edition Citation

Baran, Stanley J., and Dennis K. Davis. Mass Communication Theory: Foundations, Ferment and Future. 4 ed. Cengage Learning, 2006.