Zeithaml, V., & Others. (2008). Services Marketing: Integrating Customer Focus Across the Firm. TATA McGraw-Hill Publishing Company Ltd..
Chicago Edition CitationZeithaml, Valarie, and Others. Services Marketing: Integrating Customer Focus Across the Firm. NewDelhi: TATA McGraw-Hill Publishing Company Ltd., 2008.
MLA Edition CitationZeithaml, Valarie, and Others. Services Marketing: Integrating Customer Focus Across the Firm. TATA McGraw-Hill Publishing Company Ltd., 2008.
Warning: These citations may not always be 100% accurate.