Anderson, C. H., & Vincze, J. W. (2006). Strategic Marketing (2 ed.). Biztantra.
Chicago Edition CitationAnderson, Carol H., and Julian W. Vincze. Strategic Marketing. 2 ed. NewDelhi: Biztantra, 2006.
MLA Edition CitationAnderson, Carol H., and Julian W. Vincze. Strategic Marketing. 2 ed. Biztantra, 2006.
Warning: These citations may not always be 100% accurate.