Malhotra, N. K. (2007). Marketing Research: An Applied Orientation (5 ed.). PHI Learning Ltd.
Chicago Edition CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. 5 ed. NewDelhi: PHI Learning Ltd, 2007.
MLA Edition CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. 5 ed. PHI Learning Ltd, 2007.
Warning: These citations may not always be 100% accurate.