Essentials of marketing management /

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Dades bibliogràfiques
Autors principals: Lancaster, Geoffrey, 1938- (Autor), Massingham, Lester (Autor)
Format: Printed Book
Idioma:English
Publicat: Abingdon, Oxon ; New York, NY : Routledge, 2018.
Matèries:
Marketing > Management.

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