Citazione APA

Moriarty, S., Mitchell, N., & Wells, W. (2017). Advertising & IMC: Principles and practice (10th edition.). Pearson.

Stile di citazione Chicago

Moriarty, Sandra, Nancy Mitchell, e William Wells. Advertising & IMC: Principles and Practice. 10th edition. New Delhi: Pearson, 2017.

Citazione MLA

Moriarty, Sandra, et al. Advertising & IMC: Principles and Practice. 10th edition. Pearson, 2017.