Solomon, M. R. (2018). Consumer behavior: Buying, Having and Being (12th Ed.). Pearson.
Chicago Edition CitationSolomon, Michael R. Consumer Behavior: Buying, Having and Being. 12th Ed. Boston: Pearson, 2018.
Deismireacht MLASolomon, Michael R. Consumer Behavior: Buying, Having and Being. 12th Ed. Pearson, 2018.
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