Boyd, H. W. (1999). Marketing research: Text and cases (7 edition.). Richard D Irwin Inc.
Chicago Edition CitationBoyd, Harper W. Marketing Research: Text and Cases. 7 edition. Illinois: Richard D Irwin Inc, 1999.
Cita MLABoyd, Harper W. Marketing Research: Text and Cases. 7 edition. Richard D Irwin Inc, 1999.
Atenció: Aquestes cites poden no estar 100% correctes.