Sherlekar, S. A. (1988). Modern marketing: A manual of marketing salesmanship and advertising (2 edition.). Himalaya Publishing House.
Chicago Edition CitationSherlekar, S A. Modern Marketing: A Manual of Marketing Salesmanship and Advertising. 2 edition. Bombay: Himalaya Publishing House, 1988.
MLA Edition CitationSherlekar, S A. Modern Marketing: A Manual of Marketing Salesmanship and Advertising. 2 edition. Himalaya Publishing House, 1988.
Warning: These citations may not always be 100% accurate.