Jha, S. M. S. (1988). Marketing management in Indian perspective. Himalaya Publishing House.
Chicago Edition CitationJha, S M; Singh. Marketing Management in Indian Perspective. Bombay: Himalaya Publishing House, 1988.
MLA Edition CitationJha, S M; Singh. Marketing Management in Indian Perspective. Himalaya Publishing House, 1988.
Warning: These citations may not always be 100% accurate.