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Marketing strategies : a twenty-first century approach /

Dades bibliogràfiques
Autor principal:	Ranchhod, Ashok
Altres autors:	Gauzente, Claire, Tinson, Julie
Format:	Printed Book
Publicat:	Harlow, England ; New York : FT/Prentice Hall, 2004.
Matèries:	Marketing. Marketing > Case studies. Marketing research.

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