APA Edition Citation

Ranchhod, A., Gauzente, C., & Tinson, J. (2004). Marketing strategies: A twenty-first century approach. FT/Prentice Hall.

Chicago Edition Citation

Ranchhod, Ashok, Claire Gauzente, and Julie Tinson. Marketing Strategies: A Twenty-first Century Approach. Harlow, England ; New York: FT/Prentice Hall, 2004.

MLA Edition Citation

Ranchhod, Ashok, et al. Marketing Strategies: A Twenty-first Century Approach. FT/Prentice Hall, 2004.