APA Edition Citation

Baran, R. J. G. (2017). Customer relationship management: The foundation of contemporary marketing strategy. Routledge.

Chicago Edition Citation

Baran, Roger J Galka. Customer Relationship Management: The Foundation of Contemporary Marketing Strategy. New York: Routledge, 2017.

MLA Edition Citation

Baran, Roger J Galka. Customer Relationship Management: The Foundation of Contemporary Marketing Strategy. Routledge, 2017.

Warning: These citations may not always be 100% accurate.