Kenneth E.Clow & Donald Baack. (2014). Integrated Advertising Promotion and Marketing Communications.
Citação norma ChicagoKenneth E.Clow & Donald Baack. Integrated Advertising Promotion and Marketing Communications. Pearson, New Delhi, 2014.
Citação norma MLAKenneth E.Clow & Donald Baack. Integrated Advertising Promotion and Marketing Communications. 2014.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.