APA Edition Citation

Geoffrey P Lantos. (2011). Consumer behaviour in action: Real life applications for marketing managers. Yes Dee publishing pvt. ltd.

Chicago Edition Citation

Geoffrey P Lantos. Consumer Behaviour in Action: Real Life Applications for Marketing Managers. Tamilnadu: Yes Dee publishing pvt. ltd, 2011.

MLA Edition Citation

Geoffrey P Lantos. Consumer Behaviour in Action: Real Life Applications for Marketing Managers. Yes Dee publishing pvt. ltd, 2011.

Warning: These citations may not always be 100% accurate.