APA Edition Citation

Subroto Sengupta. (1995). Brand Positioning Strategies for Competitive Advantage.

Chicago Edition Citation

Subroto Sengupta. Brand Positioning Strategies for Competitive Advantage. Tata McGraw Hill Education Private Limited, New Delhi, 1995.

MLA Edition Citation

Subroto Sengupta. Brand Positioning Strategies for Competitive Advantage. 1995.

Warning: These citations may not always be 100% accurate.