Day George S. (2016). Legends in marketing V.4: Strategic marketing organizational orientation and capabilities.
Chicago Edition CitationDay George S. Legends in Marketing V.4: Strategic Marketing Organizational Orientation and Capabilities. Sage, London, 2016.
MLA Edition CitationDay George S. Legends in Marketing V.4: Strategic Marketing Organizational Orientation and Capabilities. 2016.
Warning: These citations may not always be 100% accurate.