Perrey, J. F. (2015). Power brands: Measuring , making, managing brand success (3 edition.).
Chicago Edition CitationPerrey, Jesko;; Freundt. Power Brands: Measuring , Making, Managing Brand Success. 3 edition. Wiley Blackwell, 2015.
MLA Edition CitationPerrey, Jesko;; Freundt. Power Brands: Measuring , Making, Managing Brand Success. 3 edition. 2015.
Warning: These citations may not always be 100% accurate.