Cita APA

Kotler, P. A. (2016). Principles of Marketing: A South Asian perspective (16 edition.).

Chicago Edition Citation

Kotler, Philip; Armstrong. Principles of Marketing: A South Asian Perspective. 16 edition. Prentice Hall, 2016.

Cita MLA

Kotler, Philip; Armstrong. Principles of Marketing: A South Asian Perspective. 16 edition. 2016.